We've compiled everything from headbands to all-terrain shoes that could help you finish the race in the fastest possible time. The ever growing popularity of the race has spawned a new sub-category of trainers and gear specially designed for you to tackle the race and conquer the most difficult obstacles with ease. In such a grueling and rugged race, the proper apparel and clothing could be the difference between a personal best and finding yourself face down in the mud. The high intensity obstacle course has taken the world by storm, with over 50 races scheduled to take place in the U.S and internationally over the next few months. Also, it gives Spartan the chance to exploit a temporary association with the home team in each park.One of the fastest growing events recently has been the circuit of Spartan Races. The stadium events are loss leaders, De Sena said, but are useful business development tools by reaching urban markets and people not willing to sign up for the more intense core Spartan Race experiences. 4-5) and AT&T Park in San Francisco (Nov. It’s making return trips to Citi Field AT&T Stadium in Arlington, Texas (June 10) Citizens Bank Park in Philadelphia (Oct.
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In 2017, the Stadium Series is coming to two new venues: Lambeau Field on June 24 and Nationals Park on July 22. The concept is not new, having first been tried at Fenway Park in 2012, but this year’s series is the biggest yet. The series comprises seven three-mile obstacle course races held at major league stadiums, starting May 13 at Citi Field in New York. rumor has it Reebok will show the 2.0 at the spartan race. Ngalunye lwale mihlanga iqela lifumana umrhubhe obomvu ogqityiweyo obonisa umgama we-sprint. Lo mgangatho uyinxalenye yokuqala yeSpartan Trifecta. Le yimivuzo yokungena kwiReebok Spartan Race kwaye iphelele kumdlalo wokuqala. Separately, Spartan Race has created the Spartan Race Stadium Series this year and is selling a sponsorship to that property as well. Having said that, Spartan races have very few slippery rocks. I-Reebok Spartan Race Sprints iintlanga ezi-3-5 ubude kwaye zinemiqobo engama-15-20. “I would argue our customers are much, much more engaged 365 days a year with our brand,” he said. REEBOK SPARTAN RACE BIG BEAR LAKE - 64 Photos - Races & Competitions - 894 Summit Blvd, Big Bear, CA - Yelp Reebok Spartan Race Big Bear Lake 5 reviews Unclaimed Races & Competitions See 67 photos Lexus LaceUp Riverside Reindeer Run New Year’s Race 9.
De Sena arrives at his $15 million threshold by comparing Spartan Race’s brand footprint to that of New York Road Runners, which sold its New York City Marathon title sponsorship and top-tier exclusivity to Tata Consultancy Services for more than $12 million annually in 2013. Terms of the 2012 deal are unknown, but annual participation in Spartan Race events has grown from 350,000 then to 1 million today.
De Sena said they’re targeting other major shoe and apparel brands, tech companies and automakers. The obstacle race brand has hired ESP Properties to help sell the rights. In a statement, Reebok expressed confidence in its Spartan Race relationship but declined to comment on its future. “Reebok would like to continue with us, and we’d love to continue with them, but we are so much larger now than we were in late 2012 when we signed the deal,” De Sena said, “and with the additional pressure of Adidas, I just don’t think they can get to a place where we need to be.” But the rights have grown in value as Spartan Race expanded, and Adidas is restructuring Reebok and cutting costs. The Adidas-owned shoe brand signed a five-year deal in 2012 and has been “fantastic partners,” De Sena said. He thinks the rights are worth at least $15 million annually. Spartan Race does not expect Reebok to renew its global title sponsorship when it expires later this year and is searching for a replacement, founder and CEO Joe De Sena said. Editor’s note: This story is revised from the print edition.
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